🚀 We’re in Beta!

Meet our new design. Everything works as usual, but if anything feels off, give us a ping.

Experience American Indigo’s Heritage of Excellence

Indulge in iconic and innovative American Indigo items curated just for you.

Pack Of 3 Regular Fit Jeans

Pack Of 3 Regular Fit Jeans

£ 22.15
Indigo Dreaming

Indigo Dreaming

£ 18.67
midnight and indigo - Issue 2: celebrating Black women writers (midnight & indigo: celebrating Black women writers)

midnight and indigo - Issue 2: celebrating Black women writers (midnight & indigo: celebrating Black women writers)

4.7
£ 19.00
American EagleWomen Super High-Waisted Baggy Wide-Leg Jean

American EagleWomen Super High-Waisted Baggy Wide-Leg Jean

£ 32.02
midnight & indigo: Twenty-two Speculative Stories by Black Women Writers (midnight & indigo: celebrating Black women writers)

midnight & indigo: Twenty-two Speculative Stories by Black Women Writers (midnight & indigo: celebrating Black women writers)

4.9
£ 29.00
Indigo

Indigo

4.7
£ 12.00
100% Organic Natural Indigo Powder for Hair Dyeing - 100gm

100% Organic Natural Indigo Powder for Hair Dyeing - 100gm

4.0
£ 10.00
American Beauties Native Plants - Baptisia australis (Blue Indigo) Perennial, blue flowers, #2 - Size Container

American Beauties Native Plants - Baptisia australis (Blue Indigo) Perennial, blue flowers, #2 - Size Container

4.3
£ 46.00
Indigo Paperback – 22 Jan. 2023

Indigo Paperback – 22 Jan. 2023

4.7
£ 39.00
American Apparelmens T-shirt

American Apparelmens T-shirt

4.4
£ 11.45
American Traditional Tattoo Coloring Book: 60 Rebellious Design for Adults

American Traditional Tattoo Coloring Book: 60 Rebellious Design for Adults

£ 10.38
Men AirFlex+ Athletic Fit Jean

Men AirFlex+ Athletic Fit Jean

£ 32.05
American Eagle Men AirFlex+ Slim Straight Jean

American Eagle Men AirFlex+ Slim Straight Jean

£ 18.11
midnight & indigo: Celebrating Black women writers (Issue 3)

midnight & indigo: Celebrating Black women writers (Issue 3)

£ 21.00
American Apparel Tri-Blend Crewneck Short Sleeve Track T-Shirt, 2-Pack

American Apparel Tri-Blend Crewneck Short Sleeve Track T-Shirt, 2-Pack

4.5
£ 23.69
minatureIndigo Powder 100% Pure Natural Organically Grown Indigo Powder- For HAIR (227g / (1/2 lb) / 8 ounces)

minatureIndigo Powder 100% Pure Natural Organically Grown Indigo Powder- For HAIR (227g / (1/2 lb) / 8 ounces)

4.1
£ 14.00
H&C Indigo Powder (Indigofera Tinctoria) - 1Kg Pack | For Hair Coloring (1kg)

H&C Indigo Powder (Indigofera Tinctoria) - 1Kg Pack | For Hair Coloring (1kg)

4.3
£ 116.00
Khadi Organique Indigo Powder 150 Gm

Khadi Organique Indigo Powder 150 Gm

3.6
£ 9.00
The American Traditional Tattoo Coloring Book for Adults: 60 Unique Designs for The Creative Rebel

The American Traditional Tattoo Coloring Book for Adults: 60 Unique Designs for The Creative Rebel

£ 26.00
Yellow Mountain ImportsAmerican Mah Jongg (Mahjong) Playing Cards, Indigo - 178 Card Set

Yellow Mountain ImportsAmerican Mah Jongg (Mahjong) Playing Cards, Indigo - 178 Card Set

4.5
£ 21.87
American Eagle Men AirFlex+ Original Straight Jean

American Eagle Men AirFlex+ Original Straight Jean

4.6
£ 24.15
GreenTree Herbal Indigo Powder - Natural hair Color (100)

GreenTree Herbal Indigo Powder - Natural hair Color (100)

3.8
£ 10.00
Midnight and Indigo: Celebrating Black female writers: 1 (midnight & indigo: celebrating Black women writers)

Midnight and Indigo: Celebrating Black female writers: 1 (midnight & indigo: celebrating Black women writers)

4.9
£ 10.41
AMERICAN CRAFTS COLOR POUR PAINT 8OZ INDIGO

AMERICAN CRAFTS COLOR POUR PAINT 8OZ INDIGO

4.4
£ 30.00
midnight & indigo: Twenty-two Speculative Stories by Black Women Writers (midnight & indigo: celebrating Black women writers)

midnight & indigo: Twenty-two Speculative Stories by Black Women Writers (midnight & indigo: celebrating Black women writers)

4.8
£ 30.00
Men 129532346_AMEC400 Graphic Zip-Up Hoodie

Men 129532346_AMEC400 Graphic Zip-Up Hoodie

£ 20.54
Indigo Summer

Indigo Summer

4.6
FREE
American EagleMen Super Soft Graphic Hoodie Tee

American EagleMen Super Soft Graphic Hoodie Tee

£ 28.00
Freedom Grunt Proud American Flag Military Armour US USA Hoodie

Freedom Grunt Proud American Flag Military Armour US USA Hoodie

£ 39.23
Tri-Blend Crewneck Track Short Sleeve T-Shirt-USA Collection

Tri-Blend Crewneck Track Short Sleeve T-Shirt-USA Collection

4.1
£ 16.00
American Eagle Men's Fleece Sweatpant

American Eagle Men's Fleece Sweatpant

£ 15.61
American Indigo Vintage Fashion Stretch Denim

American Indigo Vintage Fashion Stretch Denim

£ 20.00
American Diamond Band Designer Rakhi with Free Roli Tika & Chawal

American Diamond Band Designer Rakhi with Free Roli Tika & Chawal

£3.00
Midnight and Indigo: Celebrating Black female writers (midnight & indigo: celebrating Black women writers)

Midnight and Indigo: Celebrating Black female writers (midnight & indigo: celebrating Black women writers)

4.9
£ 23.00
Indigo Creatives Elegant Single American Diamond Rakhi with Free Roli Tika & Chawal

Indigo Creatives Elegant Single American Diamond Rakhi with Free Roli Tika & Chawal

£ 5.00
American Indigo Vintage Fashion Stretch Denim_indlv_Light Blue

American Indigo Vintage Fashion Stretch Denim_indlv_Light Blue

3.4
£ 16.00
American Tourister Tribus Hardside Luggage, Dark Grey, 55cm, DH5 (*) 18 001

American Tourister Tribus Hardside Luggage, Dark Grey, 55cm, DH5 (*) 18 001

4.5
£ 201.00
American TouristerMAGNA BACKPACK 01 Black/Yellow

American TouristerMAGNA BACKPACK 01 Black/Yellow

£ 79.93
Indus Valley Bio Organic Natural Henna Hair Color Indigo Leaf Powder 100gm| 100% Gray Hair Coverage And Long Lasting Hair Dye | Vegan and Cruelty-Free

Indus Valley Bio Organic Natural Henna Hair Color Indigo Leaf Powder 100gm| 100% Gray Hair Coverage And Long Lasting Hair Dye | Vegan and Cruelty-Free

3.8
£ 12.00
American EagleMen Super Soft Icon Graphic Hoodie

American EagleMen Super Soft Icon Graphic Hoodie

4.3
£ 23.00
American Indigo Men's Straight Fit Jeans(Pack Of 3)

American Indigo Men's Straight Fit Jeans(Pack Of 3)

3.7
£ 32.00
Men Fleece Jogger

Men Fleece Jogger

£ 30.35
American ApparelUnisex Tri-Blend Tank

American ApparelUnisex Tri-Blend Tank

4.3
£ 19.04
American IndigoMen's Regular Fit Jeans

American IndigoMen's Regular Fit Jeans

£ 47.00
American EagleMen Super Soft Icon Graphic Hoodie

American EagleMen Super Soft Icon Graphic Hoodie

4.7
£ 67.44
Indigo Girl

Indigo Girl

5
£11.00
American Indigo Pack of 3 Denim (DBLB)

American Indigo Pack of 3 Denim (DBLB)

£ 33.00
American Apparel Men's Tri-Blend Short Sleeve Track Shirt

American Apparel Men's Tri-Blend Short Sleeve Track Shirt

4.4
£ 19.00
American Eagle Men Fleece Sweatpant

American Eagle Men Fleece Sweatpant

£ 15.54
American EagleMen Workwear Beanie

American EagleMen Workwear Beanie

4.7
£ 9.00
American Eagle Men 129471515_AMEC342 Active 24/7 Hoodie

American Eagle Men 129471515_AMEC342 Active 24/7 Hoodie

£ 21.46
American Eagle Women's U-1456-1898-400 Oversized Full-Zip Hoodie

American Eagle Women's U-1456-1898-400 Oversized Full-Zip Hoodie

£ 20.95
American EagleMen Active 24/7 Hoodie

American EagleMen Active 24/7 Hoodie

£ 66.00
American Tourister Unisex Coco Plus Backpack

American Tourister Unisex Coco Plus Backpack

4.5
£ 1.00
American Eagle Men Fleece Sweatpant

American Eagle Men Fleece Sweatpant

£ 15.54
Noble Nature Natural Indigo (Indigofera Tinctoria) Powder, 227g /08 oz | Organically Grown| Natural Black Dye/For Hair Care/Hair Color/Beard Colour |

Noble Nature Natural Indigo (Indigofera Tinctoria) Powder, 227g /08 oz | Organically Grown| Natural Black Dye/For Hair Care/Hair Color/Beard Colour |

3.4
£ 5.96
American EagleMen's Super Soft Fleece Graphic Hoodie

American EagleMen's Super Soft Fleece Graphic Hoodie

4.6
£ 31.00
American EagleMen Super Soft Icon Graphic Hoodie

American EagleMen Super Soft Icon Graphic Hoodie

£ 20.95
American TouristerCOCO+ BP 02 TEAL Backpack

American TouristerCOCO+ BP 02 TEAL Backpack

5.0
£ 20.49
American Eagle Men's Active 24/7 Jogger

American Eagle Men's Active 24/7 Jogger

£ 15.36
Men 129086156_AMEC040 Super Soft Fleece Icon Graphic Hoodie

Men 129086156_AMEC040 Super Soft Fleece Icon Graphic Hoodie

£ 23.28
American EagleMen 129086156_AMEC604 Super Soft Fleece Icon Graphic Hoodie

American EagleMen 129086156_AMEC604 Super Soft Fleece Icon Graphic Hoodie

£ 18.53
AMERICAN EAGLEMen U-0133-7508-409 7 Swim Trunk

AMERICAN EAGLEMen U-0133-7508-409 7 Swim Trunk

£ 22.00
American Eagle Men Active 24/7 Hoodie

American Eagle Men Active 24/7 Hoodie

4.3
FREE
American EagleMen's U-0118-6411-947 Real Good Upcycled Airflex+ Distressed Athletic Fit Jean

American EagleMen's U-0118-6411-947 Real Good Upcycled Airflex+ Distressed Athletic Fit Jean

£ 24.87
American Eagle Men Trekker Jogger

American Eagle Men Trekker Jogger

3.4
£ 1.00
American Harvest Steel Cut Oats In Jar 1 Kg | Gluten Free

American Harvest Steel Cut Oats In Jar 1 Kg | Gluten Free

4.3
£ 6.00
Men 129496509_AMEC001 Active 24/7 Colorblock Zip-Up Hoodie

Men 129496509_AMEC001 Active 24/7 Colorblock Zip-Up Hoodie

£ 59.00
American EagleMen Fleece Jogger

American EagleMen Fleece Jogger

£ 32.81
American EagleMen's Fleece Zip-Up Hoodie

American EagleMen's Fleece Zip-Up Hoodie

4.5
£ 49.00
Rupa Publications India THE INDIGO STORY: Inside the Upstart that Redefined Aviation

Rupa Publications India THE INDIGO STORY: Inside the Upstart that Redefined Aviation

4.5
£ 11.23
American EagleMen AirFlex+ Skinny Jean

American EagleMen AirFlex+ Skinny Jean

4.5
£ 26.39
Indigo Creatives Multicolour Plastic American Diamond Dancing Krishna Combo Set for Brother

Indigo Creatives Multicolour Plastic American Diamond Dancing Krishna Combo Set for Brother

£ 11.00
American Indigo Cotton Single Bedsheet (220 x 150 cm, Black White)

American Indigo Cotton Single Bedsheet (220 x 150 cm, Black White)

£ 5.00
Yellow Mountain Imports American Mah Jongg (Mahjong) Playing Cards, Indigo - 178 Card Set

Yellow Mountain Imports American Mah Jongg (Mahjong) Playing Cards, Indigo - 178 Card Set

4.6
£ 30.02
Soil Association Certified Organic Henna 100g & Organic Indigo 100g

Soil Association Certified Organic Henna 100g & Organic Indigo 100g

4.5
£ 24.00
AntiqueKarigari's Necklace artificial Indigo-Black AMERICAN DIAMOND shaped pendant with a glittery Platinum feel chain

AntiqueKarigari's Necklace artificial Indigo-Black AMERICAN DIAMOND shaped pendant with a glittery Platinum feel chain

£ 6.26
American Indigo Rajasthani Printed Bed Sheets (Multicolour)

American Indigo Rajasthani Printed Bed Sheets (Multicolour)

£ 13.00
American Indigo Cotton Elephant Printed Single Bedsheet (Yellow )

American Indigo Cotton Elephant Printed Single Bedsheet (Yellow )

£ 5.00
American Indigo Cotton Single Bedsheet (Multicolour)

American Indigo Cotton Single Bedsheet (Multicolour)

£ 5.00
American Indigo Cotton Single Bedsheet (Pink White)

American Indigo Cotton Single Bedsheet (Pink White)

£ 5.00
Men Super Soft Thermal Shirt

Men Super Soft Thermal Shirt

£ 10.78
American Indigo Polyester Luxury Queen Bedsheet (Multicolour)

American Indigo Polyester Luxury Queen Bedsheet (Multicolour)

£ 38.00
American EagleWomen 129836976_AMEC401 Oversized Crew Neck Sweatshirt

American EagleWomen 129836976_AMEC401 Oversized Crew Neck Sweatshirt

£ 122.00
American Indigo Cotton Rajasthani Bedsheet (Maroon)

American Indigo Cotton Rajasthani Bedsheet (Maroon)

£ 8.00
rouihot Set of 6 Placemats Bird Songbird Celebration Goldfinch Cardinal American Backyard Indigo Bunting Non-Slip Doily Place Mat for Dining Kitchen Table

rouihot Set of 6 Placemats Bird Songbird Celebration Goldfinch Cardinal American Backyard Indigo Bunting Non-Slip Doily Place Mat for Dining Kitchen Table

4.7
£ 55.75
American EagleWomen 220241142_AMEC400 Oversized Crew Neck Graphic Sweatshirt

American EagleWomen 220241142_AMEC400 Oversized Crew Neck Graphic Sweatshirt

4.3
£ 12.96
American Eagle Men's Thermal

American Eagle Men's Thermal

£ 38.62
Indigo: The Colour that Changed the World

Indigo: The Colour that Changed the World

4.6
£ 35.04
midnight & indigo: celebrating Black women writers (Issue 8)

midnight & indigo: celebrating Black women writers (Issue 8)

£ 8.89